Pharmaprix Flyer, called Shoppers Drug Mart in English, is a Canadian chain of franchised pharmacies managed by the company Shoppers Drug Mart inc. which is headquartered in Toronto, Ontario. The chain’s pharmacies carry the “Shoppers Drug Mart” banner with the exception of those in Quebec and the one in Hawkesbury, Ontario, which carries the “Pharmaprix” banner. In total in 2013, 1,300 pharmacies carried one of these two banners. The chain has pharmacies in nine provinces and two territories across Canada. It is the largest chain of pharmacies in Canada.
Pharmaprix Flyer was founded by Murray Koffler. In fact, the Koffler family still owns Super-Pharm, a drugstore chain with operations in China, Israel and Poland. Moreover, Super-Pharm pharmacies use some private label products such as Life Brand and Quo which are also used by Pharmaprix pharmacies.
Pharmaprix weekly flyers and Shoppers Drug Mart operate more than 1,200 drugstores. Generally medium and large surface, pharmacies have several sections: sale of medicines, condoms and orthopedic materials, natural and homeopathic products, beauty and cosmetic products, perfumes, hair products, soaps and other personal hygiene products, toothpastes and mouthwashes, baby products, diapers and sanitary napkins, greeting cards, photo center (several pharmacies offer digital photo development on site), post office, etc. There are even shelves of dry foods and drinks.
Since the beginning of the 21st century, the new concept of the chain has included an open area of quality European-style cosmetics, the Beauty Shop as well as a larger food section including, among others, refrigerated and frozen products, the Mini. Market. In 2008, the chain also launched the diversified range of organic products Nativa Biologiques.
The channel is present in all provinces and territories of Canada. The highest concentration of pharmacies are found in Ontario: there is one establishment per 25,000 inhabitants. In Quebec, the ratio is approximately one establishment per 45,000 people, compared to one per 35,000 people in the West.
The chain opened or acquired 121 pharmacies in Canada in 2007 and plans to establish or acquire 120 to 130 new pharmacies in 2008, following internally funded investments. New pharmacies in Quebec are doing exceptionally well, according to President Jürgen Schreiber in February 2008.
Pharmacies carry all of the popular national brands, but the company also markets its own products under the Life brand and Quo cosmetics. It also has its own loyalty program, the Pharmaprix Optimum program.
Canadian grocery giant Loblaw announced on July 15, 2013 that it was getting its hands on Shoppers Drug Mart, better known as Pharmaprix in Quebec. The amount of the transaction is estimated at $ 12.4 billion.
On January 31, 2018, the Shoppers Optimum and Pharmaprix Optimum points program (in Quebec) ends to make way for the new PC Optimum program. This new program is in fact a merger of the Shoppers Optimum program (in Quebec: Pharmaprix Optimum) and that of PC Plus.